Tag: launches
Pfizer launches first-ever breast cancer radio with TV journo Meredith Vieira...
Pfizer’s newest breast cancer awareness effort comes with its own streaming radio station.
The multichannel “Find Your MBC Voice” campaign launched Monday with a first-of-its-kind station, WMBC, programmed solely...
Immunology launches buoy AbbVie sales as COVID-19 swamps ex-Allergan aesthetics biz
Only months into its massive merger with Allergan, AbbVie has been forced to contend with a pandemic challenge to its brand-new aesthetics business. But...
Eli Lilly launches low blood sugar awareness campaign with American Idol...
Eli Lilly is reenlisting its long-time ambassador, singer and songwriter Crystal Bowersox, to help people living with diabetes recognize and manage low blood sugar symptoms.
In...
Bristol Myers Squibb’s Zeposia launches into crowded MS market
When Bristol Myers Squibb nabbed Celgene's long-sought FDA nod for multiple sclerosis drug Zeposia, the COVID-19 pandemic was in full swing—not the ideal time...
Olympus launches OER-Mini endoscope reprocessor for ENT
Olympus, a provider of solutions for medical and surgical procedures, has introduced OER-Mini tabletop endoscope reprocessor for ENT applications.
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