Tag: leading
Pharma TV spending bounced back with pro sports in August, with...
Call it a fall sports bounce. Maybe not the typical one, but TV ad spending bumped up in August with the partial return of...
Pharma’s TV ad spending level sets in June, with AbbVie, Sanofi...
While pharma TV spending dipped in June, it was actually a back-to-normal summer month. The top 10 TV buyers' total spending was $141 million,...
