Tag: study
Hey, pharma: When it comes to influencers, forget lifestyle gurus and...
When it comes to influencers in pharma marketing, companies should skip trendy avocado toast and aerial yoga guru types and rely on lesser-known patient...
ONC to study physician use of health IT, interoperability
The Office of the National Coordinator for Health Information Technology (ONC) will take a closer look at how physicians use health IT systems through...
ESC: Novartis’ Entresto racks up a heart failure study win—but it’s...
As the bestselling drug in the heart failure space, Novartis' Entresto suffered a stinging setback last year in a novel indication—but there were some...
ESC: Pfizer, BMS’ Eliquis tops Xarelto, vitamin K drugs for site-specific...
Pfizer and Bristol Myers Squibb's anticoagulant superstar Eliquis has raced out to blockbuster sales in recent years and a big-time lead over its its...
Roche’s Actemra falls short in Italian study in early-stage COVID-19 pneumonia
Roche’s Actemra, one of several anti-inflammatory drugs in testing against coronavirus, didn’t help patients with early-stage COVID-19 pneumonia, an Italian study found, though it...