With AbbVie and Allergan working out the fine print of their $63 billion merger, the future of Allergan’s aesthetics business has been a sticking point for analysts worried about a drag on the new company’s bottom line. In response, AbbVie came up with a solution: Just keep the aesthetics business separate.
AbbVie will launch Allergan Aesthetics, a global subsidiary under the umbrella of the AbbVie-Allergan merger, once the deal hits its expected close in the first quarter, AbbVie said in a release. The business will market cosmetic Botox as well as dermal filler Juvederm, the Coolsculpting platform, chin-fat-fighter Kybella and more.
Allergan’s other products, including medical Botox and Vraylar, will be integrated into the new merger, AbbVie said.
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Carrie Strom, Allergan’s current SVP of U.S. medical aesthetics, will head up Allergan Aesthetics, and she’ll also take the role of senior VP at AbbVie, the company said.
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